Target Execs Hold EMERGENCY MEETING to Avoid a “Bud Light Situation” After Hiring Trans Satanist to Design Satanic Kids Pride Clothing

Erik, founder and designer for Abprallen UK and Target Pride collection

Target is facing a backlash and calls for a boycott after it was revealed that a designer involved in creating their recent woke “Pride” clothing line has made disturbing statements, expressing support for Satanism.

Target Under Fire for Selling Clothing Made By Creepy Satanic Transgender Designer That Promotes Drugs and Violence

Abprallen, an LGBT+ company based in London that sells Satanist merchandise and woke statement t-shirts and pins has teamed up with retail giant, Target. Abprallen is owned by a self-proclaimed trans man named Erik.

“This has been so hard to keep quiet but I can now proudly announce that you can buy Abprallen in US Targets! Part one of the range includes a messenger bag, a tote, and a sweatshirt!”  Erik wrote on the brand’s Instagram.

“These have already got the transphobes infuriated with me and I feel like quite the celebrity to think that they believe this is all some big conspiracy and I have any power to brainwash anyone when I’m just some guy drawing pictures!” the post added.

Some of the items in the collection include a hoodie with the phrase “cure transphobia not trans people,” a tote bag with the phrase “too queer for here,” and a messenger bag with the phrase “we belong everywhere.”

There are depictions of pentagrams, horned skulls, and references to devils on some of Abprallen’s other merchandise.

“Being called a demon is something I can cope with, and the idea of a trans demon is pretty damn cool, most of my work focusses on gothic or dark and satanic imagery juxtaposed with bright colours and LGBT+ positive messages,” Erik wrote last year.

In Erik’s opinion, the pastel goth pride collection is Abprallen’s crowning achievement.

“It started with the pin – Satan Respects Pronouns,” Erik said. “I’ve been drawn to creepy stuff since I was a child and there’s something so magical, pleasing, and fun about pastel colours.”

“Satan Respects Pronouns is a fun way to show your Pride – a lot of LGBT people have found that Christianity hasn’t always been the most welcoming to them and find solace and humour in the idea that Satan would,” according to her website.

Satan Respects Pronouns pin (Source: Abprallen UK)

Another achievement, according to Erik, is her Satan Respects Pronouns t-shirt.

The designer further explained that Satan is a “symbol of passion, pride, and liberty” and Satan “loves you and respects who you are.”

Satan Respects Pronouns t-shirt (Source: Abprallen UK)

Below is the description of the shirt found on the brand’s website:

Satan loves you and respects who you are. You’re important and valuable in this world and you deserve to treat yourself with love and respect.

I’ve been thinking a lot lately about The Satanic Temple, and to a lesser extent, The Church of Satan, how they’re so frequently misunderstood and demonised (pun not intended) and how LGBT+ people are so often referred to as being a product of Satan or going against God’s will.

Satanists don’t actually believe in Satan, he is merely used as a symbol of passion, pride, and liberty. He means to you what you need him to mean. So for me, Satan is hope, compassion, equality, and love.

So, naturally, Satan respects pronouns. He loves all LGBT+ people. The Church of Satan openly accepts LGBT+ people, it has done since it was created in the 60s and the more recent Satanic Temple accepts them too, with open arms.

I’ve always loved the juxtaposition of “creepy” or “weird” things being presented as soft or cute and personally I think Baphomet, a mystical deity, looks very charming in their pastel colours; Baphomet themself is a mixture of genders, beings, ideas, and existences. They hardly fit into binary stereotypes.

The news has sparked outrage among customers, conservative groups, and religious organizations, leading to calls for a boycott of Target and intensified scrutiny of the company’s values and decision-making processes.

Target was shocked to discover that their customer base did not approve of the trans-Satanist children’s clothing line. They were caught off guard.

Things are so bad that Target execs called an emergency meeting to avoid a “Bud Light Situation.”

FOX News reported:

Some southern Target stores were forced by the corporation to move LGBTQ Pride merchandise away from the front of their locations after customer “outrage” to avoid a “Bud Light situation.”

Many Target locations across the country feature massive June Pride month displays on an annual basis, with items this year ranging from “tuck friendly” bathing suits for transgender people to mugs that say “gender fluid.” But the retail juggernaut has been criticized by some conservatives for the displays, with children’s items particularly irking many customers.

A Target insider told Fox News Digital that many locations, mostly in rural areas of the South, have relocated Pride sections to avoid the kind of backlash Bud Light has received in recent weeks after using a transgender influencer in a promotional campaign.

A Target insider said there were “emergency” calls on Friday and that some managers and district senior directors were told to tamp down the Pride sections immediately.

“We were given 36 hours, told to take all of our Pride stuff, the entire section, and move it into a section that’s a third the size. From the front of the store to the back of the store, you can’t have anything on mannequins and no large signage,” the Target insider said.


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Jim Hᴏft is the founder and editor of The Gateway Pundit, one of the top conservative news outlets in America. Jim was awarded the Reed Irvine Accuracy in Media Award in 2013 and is the proud recipient of the Breitbart Award for Excellence in Online Journalism from the Americans for Prosperity Foundation in May 2016.

You can email Jim Hᴏft here, and read more of Jim Hᴏft's articles here.


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