Starbucks Gets Early Start in War on Christmas With HOLIDAY CUPS

starbucks

Starbucks decided to go with “Holiday” instead of “Christmas” in their product design this year.

The Blaze reports:

Starbucks responded to the furor that followed by noting that the plain, red cups mimic “a blank canvas” and that customers can use to tell their own stories. The company said that the new design is a “more open way to usher in the holidays.”

“In the past, we have told stories with our holiday cuvps designs,” Jeffrey Fields, Starbucks vice president of design and content, said in a statement. “This year we wanted to usher in the holidays with a purity of design that welcomes all of our stories.”

The press release noted that Starbucks has expanded since creating its first holiday cup from just 1,400 stores in a few countries to more than 23,000 stores across the globe.

“Starbucks has become a place of sanctuary during the holidays,” Fields added. “We’re embracing the simplicity and the quietness of it. It’s more open way to usher in the holiday.”

A lot of their customers are still going to say Merry Christmas.

Sorry for being so cheerful.

Image: (Starbucks)

You Might Like

Comments

As a privately owned web site, we reserve the right to edit or remove comments that contain spam, advertising, vulgarity, threats of violence, racism, anti-Semitism, or personal/abusive attacks on other users. The same applies to trolling, the use of multiple aliases, or just generally being a jerk. Enforcement of this policy is at the sole discretion of the site administrators and repeat offenders may be blocked or permanently banned without warning. Guest posting is disabled for security reasons.

You Might Like