Media Ignores Obama’s 60 Minutes Ratings Collapse – Down 69% in a Week

Guest post by Kristinn Taylor

The sympathetic news media is avoiding mentioning his name, instead they are blaming the lack of a football intro for the massive collapse in ratings Sunday night for President Barack Obama’s appearance on CBS’ 60 Minutes. Americans turned away from watching Obama even though he was being interviewed about the nation’s new war on ISIS.

For example, Deadline Hollywood didn’t even mention Obama’s 60 Minutes interview when reporting on the drop in viewers.

“With no football lead-in, CBS’ Sunday lineup fell from last week. As expected, the drop was steepest at 7 PM, with 60 Minutes (1.1) off by 69% from last Sunday, when it directly followed the game.”

Also, Variety avoided mentioning Obama on 60 Minutes.

“At CBS, “60 Minutes” (1.1/4 in 18-49, 9.2 million viewers overall) dropped off sharply from last week when it had the end of the Denver-Seattle football game as a lead-in, and was also down about 20% from last year.”

The Los Angeles Times likewise did not name Obama.

“”60 Minutes” didn’t fare as well. With a rating of 1.1 in the key demo, the show was down 69% from last week’s season premiere. About 9.1 million people tuned in.”

Neither did Broadcasting and Cable:

“Newsmagazine 60 Minutes drew a 1.1, down sharply from last week, when it received a big lead-in from football overruns”

TV by the Numbers:

“On CBS, 60 Minutes scored a 1.1, down 69 percent from last week’ s NFL boosted 3.5 adults 18-49 rating.”

The Wrap:

“CBS took fourth place in ratings with a 1.3/4 and third in total viewers with 10.7 million. “60 Minutes” at 7 posted a 1.1/4 with 9.2 million total viewers, while the freshman drama “Madam Secretary” the following hour dropped off 30 percent from last week’s series premiere, posting a 1.4/4 with 12.7 million total viewers.”

Last week CBS sent out a press release bragging on 60 Minutes’ ratings, as reported by the Futon Critic.

There appears to be no reports of 60 Minutes bragging about the ratings for Obama’s 60 Minutes show.

A gold star goes to Hal Boedeker at the Orlando Sentinel for apparently being the only reporter to mentioned Obama in reporting on 60 Minutes’ ratings however he did not mention the huge ratings drop.

“And “60 Minutes” had 9.2 million for an interview with President Barack Obama.”

Change Obama to Bush and one can imagine how the media would have been reporting the 60 Minutes ratings collapse: Americans Tune out Bush as He Drags U.S. in Another War.

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